G-STAR Makes Its Presence Felt at Jazz Week in Cape Town
Jazz Week unfolded against a full denim backdrop, connecting South African artists through a shared language of cloth and craft. Zoë Modiga stepped into her performance in anticipation of her upcoming album release, marking a new chapter in her evolution.
Key moments included her immersive listening experience, alongside appearances from G-STAR Tribe member Nduduzo Makhathini, as well as Msaki and Sio, each bringing a distinct voice within South Africa’s evolving soundscape. For Makhathini, his self-styled G-STAR look drew from the latest collections, the Marc Newson and Archetypes capsules, combining experimental silhouettes, rich textures and considered layering.
Artists seen in G-STAR pre- and post-performance included Rosey Gold, Mandisi, Manana and long-time friend of the brand, Siv Ngesi.
Across each touchpoint, the brand aligned with spaces that matter, where jazz is not only performed, but lived. Whether in vinyl-led sessions or on world-class stages, G-STAR remained present as a uniform for creative expression. This presence reflects a continued commitment to showing up in the right spaces, alongside voices shaping contemporary sound, reinforcing denim as both a canvas and a connector across music, style and identity.
About G-STAR
G-STAR is dedicated to the cloth, the craft and the culture of denim since 1989. It has a unique position as a progressive denim brand, creating the future of denim. G-STAR is driven by creativity, constantly turning ideas into denim, while consistently following their own distinctive path. The premium denim brand operates worldwide with a focus on the United States, Europe, Japan, and South Africa.
The brand has been working for decades with true originals such as Pharrell Williams, Marc Newson, Stephen Jones, Ottolinger, Thomasine Barnekow, Burna Boy, Maarten Baas, Anton Corbijn, Walter Van Beirendonck, and Rem Koolhaas.
